Great with a Camera, But Struggling with Clients and the Business Side?

Free 1-on-1 Help for Freelancers

🎬 Freelancer Helpline — Book a free 30‑min call with me if you're stuck, need perspective, or want to avoid common mistakes.

After 15 years of freelancing in film and photography, I’m happy to share what I’ve learned. This is a side project I’m doing, so I’ll take on as many calls as I can — when I can.

🧰 Topics I can help with:

  • Dealing with agencies & clients

  • Workflow / delivery setup

  • Getting more recurring work

  • Just freelancing mindset & sanity stuff

  • Pricing & rights

Kerstin Olsson - Photographer

“Mattias helped me with communication and strategy to gain a new client. He gave me huge support throughout the process: first contact with client, mapping out the clients needs and discussing how to move forward and how to budget.”

What I’ve Learned in 15+ Years of Freelancing

My Journey


I think the following is true for many freelancers.
We didn’t start freelancing to make money, we did it because we love the craft.
But with not many job options, we had to start a business, even though we don’t really know how to run one.

I started freelancing when I was 23 years old as a filmmaker and photographer. I didn’t know much about filmmaking or photography other than that I loved it. I knew even less about how to get paid for my work. I mostly wanted to shoot cool stuff like music videos. I was in it for the images, and I still am today.

But by the time I was 28, I had started to learn my craft, but some of my friends were buying homes while I was still broke. If I didn’t earn money soon, I wouldn’t last much longer. If I couldn’t last long, I wouldn’t be able to get very good at my craft.

Fast forward 10 years, and now I’m almost 40. I’m still learning, still humble. But without being rich, I am certainly far from being broke, and I am on a sustainable path to continue freelancing. I decided long ago that this is what I’ll keep doing with my life.

In the last few years, people have asked me what to do after losing their jobs in the creative industry. I started this space to try to help them.